Award winning Creative Director, leader and mentor with extensive industry experience managing multidisciplinary teams of 15+.

With17+ years of proven success working across print, digital and TV, and expert at 360º campaign strategy, concept, content, copy, art direction, through to final design execution. Working across integrated, omni-channel and conversion marketing initiatives with global brands on B2B, B2C, and e-commerce to 360º.

Earned a reputation from hands-on designer through to creative director with renowned ability to strategically use current and future-forecasting data to create impactful campaigns, with optimization always in the forefront.

A versatile and adaptable team player, with a career spanning across continents. From London, England, to Southern California, across global ad-agencies, tech (AI) startups and (in-house) a global prestige beauty brand.

With astute leadership abilities has aided the launch of several brands, across 13+ new markets, gaining further expertise in globally marketing and creative initiatives and trends.

A truly collaborative partner, with an effortless ability to create dynamic, strategic and very clear 360º paths to the final execution.