FORD “TOGETHER WE GO FURTHER”
Client
FORD - OGILVY & MATHER
Worked with the key account team to strategize a national campaign that launched across various mediums on a key date, ensuring high visibility and scale, and maximizing reach and engagement. This also positioned the brand that goes beyond being a product provider and strengthened the brand’s relevant and appeal.
The messaging encapsulated the idea of collaboration and shared goals, conveying the brands commitment to achieve progress and success alongside its customers.